the secrets of communication

Content should originate in your blog

January 14th, 2010 · No Comments · Blogging

If you publish content to Facebook, Twitter, an email newsletter, and a print newsletter you should only be writing your content once in one place: your blog.  The beauty of a blog that generates an RSS feed is that your content becomes portable.  No need to copy and paste.  No need to wrack your brain [...]

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Why blogging is important for Real Estate agents

March 21st, 2009 · 2 Comments · Marketing, Real estate, Social Media

I’m not a real estate agent. I am, however, one of those “closet real estate addicts” – I pour over MLS listings in my spare time, watch HGTV, and get emailed pricing reports for the major Canadian markets. I am also one of the few Canadians who sold and bought a house within the past [...]

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