Leave a response to this post and tell me: What is the best ad you’ve seen this year that actually lead you to buy something? I’m not looking for the “coolest,” or the “sexiest,” or the “funniest.”  I’m interested in conversion – which ad made you pick up your wallet, and dole out some dough [...]

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I pass this billboard on my way to the bus stop (here’s the actual sign).  When I first saw it I thought it was quite clever: each ad has a simple catch-phrase (“the original voicemail,” or “friend request accepted.”)  These Dentyne ads highlight the current social media phenomenon, and point out the superiority of  actual face-to-face [...]

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